Worldhotels award 2011
The Global Best Marketing Engagement Award 2011 of the WORLDHOTELS 2011 was given to the Boutique Hotel Budapest and the Continental Hotel Budapest in the awards ceremony held in Beijing this January. During the hand-over the award, Robert M. van der Graaf marketing director, during his appreciation speech, described the extremely successful co-operation, which covers a wide spectrum of the sales and marketing domain, as an illustrative example and as a practice that has to be followed.
The merge of the Boutique Hotel Budapest and the Continental Hotel Budapest during its affiliation to the WORLDHOTELS, has integrated the standards of the WORLDHOTELS chain into its own business philosophy and operational practice in an excellent manner. The award was taken over by Árpád Kaltenecker, the director of the Boutique Hotel Budapest.
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